As part of an assignment for the social learning community for BlogPaws, I decided to do a Facebook live event. At first, I didn’t invite anyone; I just made a brief announcement at the bottom of a Facebook post. But as the day grew closer, I felt bolder and invited my followers. I didn’t have that many, so I thought no one would really attend—wrong!
I had step-by-step directions on how to post it, which I reviewed before the event. https://blog.hubspot.com/marketing/facebook-live-guide It seemed straight forward, and I didn’t realize I could do a trial run and then delete it, which I should have done. There is also a setting where you can have it set to “Just me” instead of “Public.”
I quickly reviewed the information I was to present and had the books I was going to discuss available to show during my post on “Books for Dog Lovers.” With only a few minutes to spare, I set it up on Facebook Live and hit “Go Live.” To my shock, my nephew and his wife showed up in the attendee list, then partway through a friend did. This flummoxed me for a moment. Don’t think if you do a live event that no one will show up!
Within a few minutes, a wheel popped up on the screen showing a disruption in the internet connection. I was sitting right next to the router and everything seemed okay. It disturbed me for a moment, but since it said I could stop or keep posting, I pushed ahead—bad idea!
After twenty minutes, I finished my presentation, which I thought went well. I covered everything and only stumbled a few minor times. No one had posted any questions, so I thought okay, I’m done.
Then I looked at the replay—a disaster!
- The video showed me talking but didn’t have any sound. I had used this laptop for call-ins to webinars, so I knew it worked. But here I had a whole broadcast with no sound. I tried redoing it and still had no sound. I wished someone had typed in the chat box that he or she couldn’t hear me. My husband showed me that the default microphone was not the one that my laptop was using. Problem solved.
- About a minute into the video, it showed pixels and stayed that way. You could hear me talking (on the second version), but the video stayed jumbled for most of the presentation. From what I can determine, my internet connection is too slow. The only way to fix this is to record the video where there is a better internet connection.
My solution was to create a video and then post it to my Facebook page. I lacked the interaction, but at least the post shows all the way through. See my Books for Dog Lovers video.
My main lesson learned is to practice and do multiple test runs well ahead of time.
Have any of you tried to do a Facebook live? What was your experience?